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A selection of articles to help you get the most out of your website and online marketing

Filtered by tag: branding

Principles of branding

Principles of branding

What is a brand? How do you create an effective brand that differentiates your company's products and services from others in your industry? Find out in our latest post.

The importance of domain name alignment

The importance of domain name alignment

With businesses online, it's more difficult to claim the exact domain or twitter handle for your business name. Here we discuss the pros and cons of alignment