Welcome to our news and articles section

A selection of articles to help you get the most out of your website and online marketing

Starting your new website build project

Starting your new website build project

Here I will take you through some key requirements for preparing your project definition in order to get the most out of your client/agency relationship

Designing a digital marketing campaign

Designing a digital marketing campaign

Every business has goals to achieve, that much is such an obvious statement but often forgotten. However it often seems to be the case that when it comes to actually reaching those goals, many businesses struggle to find the best path to success.

How much should SEO cost my business?

How much should SEO cost my business?

Spending thousands of pounds on SEO isn’t going to be an option for the majority of companies out there, and so search engine sales teams and SEO specialists have created content optimisation plans to suit every budget.

A beginners guide to digital marketing terms

A beginners guide to digital marketing terms

Marketers and web designers often like to use a lot of technical digital marketing terms and abbreviations in their daily work, and if you’re new to the industry, it’s easy to feel slightly, ok very intimidated by them, especially if the only abbreviations you are accustomed to using are more along the lines of OMG and YOLO.

The importance of domain name alignment

The importance of domain name alignment

With businesses online, it's more difficult to claim the exact domain or twitter handle for your business name. Here we discuss the pros and cons of alignment

Beginners checklist for effective seo

Beginners checklist for effective seo

SEO can be a minefield of differing opinions depending upon whom you speak to. We've prepared a list of some basic search engine optimisation techniques to optimise your website for competitive keyword phrases to get you on your way.